The Art of War for Small Business
by Becky Sheetz-Runkle
Published on 2014-06-11 by AMACOM

Sun Tzu's ancient The Art of War has inspired military, political, and business leaders across the world with its brilliant strategies for prevailing against opponents. At the core of this classic treatise is the message that sledgehammer approaches can backfire, and size alone does not guarantee wins. Strategy, positioning, planning, leadership--all play equally significant roles, making Sun Tzu's teachings perfect for small business owners and entrepreneurs entrenched in fierce competition for customers, market share, talent . . . for their very survival. The Art of War for Small Business is the first book to apply Sun Tzu's wisdom to the small business arena. Featuring inspiring examples of entrepreneurial success, the book's 12 timeless lessons reveal how to: Choose the right ground for your battles Prepare without falling prey to paralysis Leverage strengths while overcoming limitations Strike competitors' weakest points and seize every opportunity Focus priorities and resources on conquering key challenges Go where the enemy is not Build and leverage strategic alliances Big companies may deploy overwhelming forces, but small companies can outsmart, outmaneuver, and outstrategize larger adversaries to capture crucial sectors, serve unmet needs, and emerge victorious.

This Book was ranked at 5 by Google Books

Book ID of The Art of War for Small Business is Sl97AwAAQBAJ, Book which was written byBecky Sheetz-Runklehave ETAG "Io47A9icyWo"

Book which was published by AMACOM since 2014-06-11 have ISBNs, ISBN 13 Code is 9780814433829 and ISBN 10 Code is 0814433820

Book which have 240 Pages

eBook Download Availability Status is Ready

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